The Bear in My Kitchen Scrubbing His Little Claws Down to the Bone

I've been looking into the history of the Brawny Man for something I'm writing.  His shirt color and facial hair status changed various times over the years. Who knew? Try to picture him right now as he holds a package of his famous paper towels.  What color is his shirt?  Does he have facial hair or not?

In looking up information about the where, when, and hows of this decision, I came across this Slate article from 10 years ago that is at least informative about the drastic difference the addition of a t-shirt under his flannel can make.

I started looking into who was actually credited with coming up with the concept of the Brawny Man, but decided better of it:  I prefer to just imagine some fabulous bear in the advertising industry at the time who knew exactly what he, and homemakers of the 1970s, wanted most.


be well; be loved,          


k.

P.S. This article has nothing to do with crap like lumbersexuality.

It's also not related to the new school of Brawny men who are clean shaven sensitive baby faces, although I think this is hilarious:  watch this 30 second bit.

[Image credit: a close up of some art by Alfredo Roagui. Check him out if you haven't seen his work.  He is on Instagram at Roagui. Here is a link to his Tumblr and it has all the info for FB, Twitter, etc. click here for a link to his Tumblr ]